A website that
feels like you.
A new website or a fresh start for the one you have. Clear services, thoughtful design, and an easy next step for your customers.
You do great work. Your online presence should show it. Websites, social media management, and a more put-together online presence for local businesses — without the runaround.
A neighborhood café, made for slow mornings.
Explore the menu ↗For businesses in Bergen County and nearby North Jersey with something good to offer and an online presence that hasn’t caught up yet.
A new website or a fresh start for the one you have. Clear services, thoughtful design, and an easy next step for your customers.
Bring your business details, profile bios, photos, and visual style into line. Help customers recognize the same business wherever they find you.
Keep your business active and consistent on Instagram and Facebook. Help with post ideas, captions, a content calendar, and scheduling — with your approval before anything goes live.
Not sure where to start? Get a first look at what’s confusing, out of date, or getting in the way — and a sensible plan for what to fix first.
Three fictional businesses. Three ways a clearer website can bring a business to life.
Menus, opening hours, and directions — easy to find, even on a phone.
Design studies, not completed client work.
All business names and content are fictional.
A neighborhood café, made for slow mornings.
Explore the menu ↗Fair starting prices for local businesses. Every price is negotiable — tell me what you need and what works for your budget.
For a business ready for its own place online.
Give your existing website a clearer, fresher look.
Make your business feel consistent wherever it appears.
A steady presence, with one less thing on your plate.
All prices are negotiable. Smaller projects, bundles, or a different scope? Let’s work out a fair price together. The first website or profile review is free.
Final scope and price are agreed before work starts. Domains, hosting, paid tools, ad spend, photography, video production, and daily inbox or comment management are separate unless specifically included. Social posts use client-provided photos or approved graphics; 8 posts total, not 8 per platform.
Tell me about your business and send over your website or social profile. We’ll figure out what needs attention.
Agree on the work, price, timeline, and what’s included before anything starts. You’ll know what you’re getting.
See the direction, share your feedback, and check the details together. Launch with a handoff you can actually use.
I’m John Raftopoulos, a Rutgers student from Bergen County, New Jersey, with an interest in business, finance, and building something of my own. I’m here to help local businesses in Bergen County and nearby North Jersey look their best online.
I’m starting Raft Digital with a simple idea: small businesses deserve an online presence that reflects the work they put in every day. That means clear communication, attention to the details, and working directly with the person building your site.
Independent businesses that need a clearer, more professional online presence — from cafés and barbershops to trades, fitness studios, and local services. The first conversation is about whether the work is a good fit.
Not always. Sometimes the best starting point is fixing your existing site, updating old business information, or making your profiles feel consistent. The review helps identify which changes are worth making first.
New websites start at $450, website refreshes at $200, and online presence cleanups at $150. Social media management starts at $250 per month. All prices are negotiable based on your needs, budget, and the amount of work. We’ll agree on the scope and final price before starting. Hosting, domains, paid tools, and advertising spend are separate.
No. A clearer website and accurate profiles can make it easier for customers to understand and contact your business, but traffic, leads, and search rankings depend on many factors. The focus is on useful improvements and honest expectations.
You’ll get a walkthrough of the site and a clear handoff. Any ongoing updates or maintenance can be scoped separately. Ownership, access, and recurring costs are agreed before the project begins.
Send over your website or social profile. I’ll take a look at where things stand and what could work better.